Business GIS

GIS in Business – Routing Analysis of Plaza Shoppers. Retail businesses are using GIS tools to determine the effect of location on sales performance. This particular study was focused on determining the walking routes of pedestrian shoppers in large shopping plazas.

Banking GIS. GIS helps in banks various functional areas by providing support in decision making and strategic planning. Areas include: market analysis, customer analysis, new branch planning, and business expansion

GIS cruises through Business Lanes. GIS is very significant in the decision making and data management processes. Usefulness of GIS in corporate sector can be achieved if this technology is integrated into the business planning process. This will not only contribute to the overall business but will also reflect on its mission as well as its profits

GIS for Banking and Financial Services – GIS allows banks to better understand their customers and allows them to maximize their sales efforts and appropriate their services. By linking customers and clients to certain preferences and likely activities banks can design specific products and services that meet customer needs.

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